NexusEngage this weekend launched the new Tribeka gaming platform in their latest customer engagement wall at West Quay.
Tribeka was pleased to be asked to make a presentation at this year’s MESA Europe’s Content Supply Chain Seminar yesterday
Stephen Precious, Tribeka COO, talked to leading entertainment industry figures about “Meeting the Content Distribution Needs of the Traditional Retailer”. He explained high street retailers are starting to adapt their business approach to remain active in entertainment content distribution. As demand patterns and consumption habits continue to evolve and content owners increasingly focus their attention on alternative routes to revenue generation, radical measures are needed. Retailers are engaging customers in new ways in order to maintain a foothold in the entertainment business.
MESA also asked Tribeka to demonstrate their solutions for bringing digital content into physical retail stores and to their customers accounting for almost 80% market share of entertainment product sales.
Tribeka partners NexusEngage using SoftWide to deliver the Technology behind their new Shopping Centre
Using a fully automated version of SoftWide, NexusEngage have installed an impressive marketing feature for Now TV delivering redeemable vouchers for customers within seconds. SoftWide is able to change the offer and format seamlessly and immediately and provides the opportunity for NexusEngage to add digital movie, music and games at the flick of a switch.